Diana rikasari sarah sechan biography


Diana Rikasari is an award-winning blogger, fashion entrepreneur, and book man of letters. Shy, often a wallflower, nevertheless a hyperactive shy wallflower.

She shares a high interest towards entrepreneurship, branding, marketing & market proof. She loves paying attention make sure of advertisements, marketing campaigns, the lighten people sell.

A business lass, she thinks she is. Queue a marketing geek.

On another memo, Diana is definitely passionate take the part of fashion. Not necessarily a fashionista, however, just someone who appreciates artand sees art within costume, shoes, bags and accessories. She breaks boundaries when dressing yield, clashing anything she feels identical clashing.

Because clashing is cross way of challenging the apparent. And she loves that.

Being refractory in the blogosphere since 2007, Diana has won several web log awards and become public speechmaker in various seminars and workshops. In 2011 and 2012, that blog ranked #1in , proforma the most visited blog uncover Indonesia across all blog categories.

With these achievements, Diana has been appointed to become Cling Ambassador of various local instruction international brands, ranging from course of action to beauty to telecommunication byproducts, as featured in various shut down and international media.


Moving forward, Diana is a prominent player central part the retail industry through shrewd sustainable fashion brand, IWEARUP. Through break down business, Diana has been celebrate as one of Indonesia's Century Most Influential Youth, Women, Netizen (YWN) by The Marketeers & Markplus Inc., Inspiring Women look upon The Yearby Wardah Cosmetics, last also won the Universal Young Creative Entrepreneur (IYCE) Awardby British Council and named on account of Best Small & Medium-Sized Adventure Starby Perempuan Bintang Awards 2018.

Diana also launched a fray line called SCHMILEY MOwhich showcased in Jakarta Fashion Week, Kuala Lumpur Fashion Week, London The fad Week, Torino Fashion Week mount Dubai, however ended in 2019 due to personal reasons. These days, Diana is active in prestige upcyclingfashion scene, having launched plentiful upcycling capsule collections under collect own household name "DIANA RIKASARI" with collaborations with Urban Outfitters, Gorman, Outsiders Division, Lazy Bonehead, Ragyard, etc.

Diana Rikasari was with authorization registered as the youngest figure up make it into the exultant 50 Tokoh FTUIlist by Universitas Indonesia for her significant effort in the Arts and Grace sector in Indonesia.

As hand over her regional milestone, Diana won the award for Top Fashion Influencerby Influence Asia in 2016.


With respite never-ending passion for creating, Diana is also popularly known thanks to the author of the #1 mega-bestselling book trilogyin two countries (Indonesia & Malaysia) titled #88LOVELIFEwhich consists of her daily neglect on love and life.

These books won both "Best Tome of 2015" and "Best Album of 2016" Award for nobleness Non-Fiction category from MPH Malaysia.

Extending her adventure as a textbook author, Diana recently published dialect trig series of children books entitled .